Hi, I’m Nick
I’m a Lead Product Designer & Design Strategist specializing in complex platforms, high-scale data systems, and field operations.
Simplifying complexity through strategic, human-centered design
I partner with product, engineering, and business teams to untangle complex, multi-stakeholder workflows.
Whether modernizing B2B claims for a major beverage supplier, visualizing natural hazard risk models, or streamlining agricultural data collection, I bridge operational gaps and eliminate friction by delivering highly intuitive digital products.
Designing across spaces
I tackle challenges in any arena, but these are the domains where my experience runs deepest.
Enterprise Workflows & B2B Platforms
I design critical systems that keep business running smoothly.
From digitizing manual, multi-department supply chain processes to upgrading legacy project management applications, I focus on eliminating operational bottlenecks, minimizing manual data re-entry, and preserving regulatory compliance.
Data-Dense & Mapping Applications
I turn massive, disparate, and multi-layered datasets into intuitive, actionable digital experiences to drive high-stakes decisions.
My work includes designing a nationwide web mapping application used to communicate natural hazard risks, shape federal policy, and inform local decision making and the distribution of disaster resilience resources.
In-Field & Operational UX
Not all software is used in a quiet office. I design native mobile, tablet, and web interfaces for physically demanding, unpredictable, and real-time environments.
My work ranges from designing offline-capable agricultural applications for in-field soil collection to building real-time dashboards that integrate environmental sensors and predictive models to forecast water hazards.
My Collaborative Playbook
🧭 Discovery-Led Strategy
I avoid designing based on assumptions. I utilize contextual inquiry, user interviews, workshops, user testing, and analytics to navigate ambiguity, uncover real operational friction points, and translate complex requirements into simplified, strategic product decisions.
🤝 The Connective Layer
I act as the strategic bridge between engineering, product ownership, business stakeholders, and end-users to align everyone around a shared, buildable product vision.
✅ A Focus on Real Adoption
I prioritize functional information architecture, clean visual hierarchy, and user validation to ensure software actually gets adopted and delivers measurable business value.
Let’s collaborate. 😎